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Everyone “knows” that sponsoring podcasts is, quite often, one of the most effective and easiest ways to launch a modern startup and set...

Content marketing is not by any means a new communications method or channel. Organizations of all kinds have been distributing their...

For founders looking for funding sources, venture debt is emerging as an alternative to traditional venture capital rounds. I recently...

Factories and manufacturing used to be at the heart of the American workforce. Of course those days are long gone, but America’s...

When one hears the phrase “Startup Hub,” the mind’s eye most likely automatically conjures up images of locations like New York City, San...

Whenever an existing technology tool suddenly becomes more accessible to a greater number of people, it is said that it has been...

What makes someone “good” at the PR profession? The top-tier agencies and industry recruiters and search firms have their well-tested...

When marketing to potential clients or end-users, B2B vendors/suppliers across the spectrum of industry verticals have long relied on...

Even the world's most effectively led, proactive, and well-organized content team is going to end up dead in the water without continuous...

As I watched the final scene in the Mad Men series, my mind circled back to a few minutes prior when AMC debuted the trailer for the...

As every worthwhile PR person knows, holiday gift guides are highly valuable targets when pursuing earned media coverage for clients...